Making it big as a small blog: You are more than page views

Godzilla. Driving a Mini. Stick with me here.

{An occasional series based on my experience making a living while blogging small}

Do you have a small blog? You probably do. I know, because most of us do.

So listen up. We need to talk. It's just that, well, that you're driving me crazy.

It's your insecurity: STOP IT. STOP IT RIGHT THIS MINUTE.

Look, I understand. I know what it's like to look at your stats and wonder what you're doing wrong. I know what it feels like -- my blogs are small, at least if you measure "bigness" by page views or blogger rankings.

That doesn't stop me from both blogging for the sake of blogging (six years and counting!) and also making a decent living thanks to blogging.

Here's the thing: Having a popular blog with thousands of daily visitors is a great way to make a living through blogging, but it is not the only way.

If you want to blog because you love to write and connect with people -- hey, that's awesome. I love that about blogging too. In fact, I happen to believe that a passionate love for interactive communication is what separates the long-term bloggers from the ones who quit. Passion is critical.

But if you also dream of making a little money (or even decent money) from blogging -- and why shouldn't you? You should work at what you love, so why not? -- please don't beat yourself up because you don't think you're worthy because you don't have an extremely popular blog.

Instead of spending time and energy trying to increase your reader count, you should, above all, create a quality blog. I don't really care what it's about, and I'm not going to tell you what quality means. It depends on what you do, and you and I both know it when we see it.

So lesson # 1 is this: Don't take your stats too seriously. Instead of obsessing about what others think (or don't think) of you, focus on creating something unique.

You can make it big as a small blog.

Have some fun with it.

Think of yourself as Godzilla driving a mini.

I promise to help you with the rest of it.